Manage Search, Social, Display, RTB & Data for all your clients from one powerful dashboard.
Clicksco’s core focus is on profitability through personalisation - profitable publishing, profitable customers, and profitable data. Packaged up as Carbon, you can offer our AI & data driven marketing tools as your own or through a partnership.
Carbon is a cloud based Data Management Platform (DMP), allowing you and your clients to collect, manage and leverage data at macro level, individual customer level, or alongside our 1bn+ customer profiles. Built natively upon our DMP is a range of tools to enable one-to-one personalised online journeys, from acquisition, through to engagement and conversion, all backed up by analytics to uncover further insights.
Our intuitive keyword management enables you and your clients to easily control an ever-increasing number of keywords and never lose a grip of what’s going on. Check your results in a big picture or go in-depth from keyword groups up to the specific phrases. Carbon analyses each keyword in an account and works out the optimal value of the keyword and adjusts the bid accordingly. These calculations are performed multiple times a day to ensure the keyword is always valued accurately and in line with the current market and ROI targets.
Become the platform provider as well as the agency. We can offer agency clients the ability to take our powerful data-driven reporting, analytics and decision making engine to make it your own giving their clients more reason to stay loyal. All the same powerful tools with your brand on it. Unlike many other DMPs the whole offering can carry your brand to enable you to market the offering under your own name. No technical development as we power the technology and you still have access to our continuous innovation of the platform.
Powerful analytics & reporting that enable better decisions across tools, clients and teams. The ability to query & compare platforms, channels, and campaigns provides insights whilst real-time reporting helps signal which campaigns need attention, clients that need to make changes, and a better overall view of campaigns. The deep insights that this analytics platform offers can help create the most personalised experiences possible for your audience by understanding & optimising for each unique visitor before they have even landed on your site
Carbon works out the optimal value of each keyword and adjusts the bid accordingly. These calculations are performed multiple times a day to ensure the keyword is always valued accurately and in line with the current market and ROI targets.
Our Keyword Mining Tool is responsible for introducing new keywords to a connected partner account continually monitoring traffic and terms across various search engines (Google, Bing, etc) in pursuit of high quality untouched keywords. Our intuitive keyword management enables you and your clients to easily control an ever-increasing number of keywords and never lose a grip of what’s going on.
From one dashboard you can control an array of accounts, campaigns, relationships; and continue to add value to your services. Ultimately this leads to better profits for everyone.
Carbon enables your clients to understand their audience, spot trends and learn what their customers are interested in aside from their own products. This can fuel intelligent acquisition, monetisation and creates insights for new growth areas with the power of personalisation - helping them be more profitable.
Leverage data for intelligent acquisition (PPC, Shopping, RTB), monetisation (relevant content,Yahoo & Google syndication, personalised shopping feeds) and to unveil new growth areas with the power to visualise, segment and monetise data.
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